Never Enough: Fundraising

Money is one of the great ways to introduce your student leaders to the "real world". You want something amazing to happen? You'll probably need some money. Don't have any? You'll need to do a fundraiser . . . that's where the fun begins.

Everything starts with google, right?

The industry around college fundraising is well established. Just look at all the advertisers paying top dollar to advertise:

When you see things like "proven" "guaranteed" and "free" in an advertising run that costs a bundle, put your dukes up, someone thinks you are a sucker.

Don't let your students fall into one of these pyramid marketing scams.

Encourage them to use these sites for a starting place with ideas, and then go out and put together the packages and materials on their own. They will be saving, and profiting, from skipping the broker in the middle. This is the age of the web, it is not hard to find a cup manufacturer, a t-shirt printer, or any other material source.

Great entrepreneurialism is often simple. Find a "pain" on campus and solve it - almost no one needs another plastic cup, even if it does have their fraternity on it.